Actually I’m just in today’s Gazette, on the front page of the business section. Not quite as viral as an Apple Commercial but close. ;-)
Montreal entrepreneur Fred Ngo, co-founder and chief technical officer of Standout Jobs, doesn’t profess the same enthusiasm for Facebook, preferring LinkedIn, a social network made for professional contacts.
But for his hiring needs, the free classified site Craigslist has proven much more effective.
“We put up a job ad on Craigslist and got applications within an hour. We have several resumés now,” Ngo said.
He’s still waiting for someone to respond to the ad he placed on Facebook, but he’s not ready to disavow it just yet. He still sees the benefit of announcing a job though his network of friends in a way that’s easy to pass on.
“Your friends know someone who knows someone who’s looking for a job,” he said.
And going directly to a candidate addresses a major shortcoming of job boards like Craigslist and Monster.com: The most skilled people are usually not looking for work. They’re already hired somewhere.
“And for the candidate, it feels better when someone reaches out to you rather than through some ad,” he said.
Click through to read the whole article.